Alison joined Reach in August 2024 bringing a diverse mix of for purpose, health, arts, government and commercial experience across a 25 year career, driven to make a positive impact through the business she leads.

She is a graduate of the Australian Institute of Company Directors and has been the Chief Executive of the National Health Co-op (NHC) during Covid. The NHC was a for purpose member-owned network of primary and allied health clinics.

Alison was also a Senior Executive at the Australasian Music Rights Management organisation APRA AMCOS with a broad portfolio including customer service, stakeholder relations and creative program delivery for more than 115,000 individual and business members. She spent five years as a senior executive at the National Gallery of Australia.

Alison has significant executive experience working with diverse boards, organisations and teams. She also spent eight years based in China working in the automotive sector across Asia Pacific and as Managing Partner of a brand consultancy. She commenced her career as a journalist in Perth.

She has served as a Director on three for-purpose Boards including the Domestic Violence Crisis Service in the ACT. Alison.wright@reach.org.au

With over 22 years in marketing and communications, Richard is an experienced industry leader and is currently CEO of Bastion Amplify an integrated PR and social media agency and Bastion Asia a specialist marketing and communications agency both part of Bastion Collective.

Prior to this, Richard was Managing Director of The Story Lab, a Dentsu Aegis Network company. Richard founded and managed successful public relations and marketing agency, Spark Communications and experiential marketing and brand activation agency, Impact. After eight years at the helm, Richard sold to the Mitchell Communication Group.

Richard’s passion lies in developing multi-channel communications solutions that create memorable and meaningful brand experiences for consumers. His creativity and passion, combined with his strong track record in delivering excellence to clients, provide the newest asset to Bastion Amplify.

Richard has a strong background in content marketing, public relations and solid experience across sponsorship consulting and experiential marketing.

Richard’s passion for experiences extends beyond work to his love of surfing, watching sport and spending time with his family.

Delivering a perfect alchemy of facts and fun, psychological insights and disarming warmth, Sabina’s widely recognised for her ability to create trust, validate challenges and effect meaningful change.

With her unparalleled experience in psychology, human behaviour, communications, PR and marketing, she’s a highly sought-after host, facilitator, spokesperson, mentor, speaker and expert.

Sabina is a well-loved voice in Australian media. For over a decade, she has had a weekly spot on top rating Radio 3AW’s Afternoons program and has been a regular expert and thought leader in print, TV and radio nationwide. Prominent figures like Waleed Aly and Samantha Armitage have sought her out as a knowledgeable and entertaining guest on their podcasts.

Additionally, Sabina co-hosts the podcast Human Cogs with Madeleine Grummet, where she delves into the complex lives of “extraordinary ordinaries”. Human Cogs is available to listen to on Apple, Spotify, Stitcher or at humancogs.com

Sabina is SEEK’s Resident Psychologist and Brand Ambassador. SEEK helps Australians live more fulfilling and productive working lives and helps organisations succeed; a mission strongly aligned with Sabina’s own.

Sabina is also a communications specialist, with almost a decade of experience working in public relations and marketing roles in Melbourne, San Francisco and London.

Robert Collie is the Chairman of the Deloitte Foundation and Responsible Business Leader for Deloitte Australia.

He provides audit and assurance services to private companies and family groups specialising in motor dealers and warehousing and distribution. Robert also has vast experience in the provision of audit services to the not for profit sector including some of Vicotria’s largest independent schools, major sporting bodies and welfare porviders.

As Chairman of The Deloitte Foundation, he is passionate about growing the reach and impact of the Foundation utilising the skills and expertise of Deloitte’s diverse and committed partners and staff. The Foundation contributed over $30m last financial year to the wider community through the provision of pro-bono and low-bono services, skilled volunteering and workplace giving initiatives. Robert is also proud to work with Deloitte’s committed and dedicated Responsible Business Team.

Robert is a past Captain, President and Treasurer of Victoria Golf Club, and past President and Treasurer of Beaumaris Junior Football Club.

Fergus Watts is an entrepreneur and investor with businesses across Australia, the United States and London.

Fergus started working life as a professional AFL footballer. Picked at number 14 in the 2003 National Draft, Fergus went on to play for both the Adelaide Crows and St Kilda Saints. After a significant run of injuries, Fergus was left unable to play the game at the highest level and his career was cut short.

At 22 Fergus founded leading independent marketing agency network Bastion. Started from his living room with zero experience or investment, Bastion is now the largest independent agency network in Australia, with offices in Melbourne, Sydney, Los Angeles, New York and Auckland employing over 300 staff. Fergus is currently Non-Executive Chairman of Bastion.

Fergus is currently the Executive Chairman of the Reach Foundation. The Reach Foundation delivers targeted, youth-designed and led programs aimed at the promotion, prevention and early intervention of mental health in young people. This proven, peer-to-peer approach creates spaces that are relatable, interactive and engaging while empowering young people to build social, emotional and resilience skills early on in life.

Fergus’ speciality is business growth and entrepreneurship.